Privacy Policy for www.lynxwines.com
The website www.lynwines.com provides information on the Lynx brand, for example the assortment provided under the brand and contact information. The website and the Lynx brand are operated and owned by Wine Team Global AB (“we”, “us”), company registration number 556782–5293 (for further contact information, we refer you to paragraph 7 below). Since the website provides information on alcoholic beverages, it is aimed at consumers who are above 25 years old.
This privacy policy explains how we process your personal data. For more information on how we use cookies, we refer you to our cookie policy.
Summary
We process your personal data in accordance with applicable personal data legislation, which includes Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (“GDPR”) and other complementary national legislation.
1 What personal data is collected in certain situations?
The term ”personal data” means any information which may, directly or indirectly, be used to identify a natural person. Such information may include, for example, name, identification number, location data, address and purchase history.
We collect personal data (and are therefore considered as the Data Controller), in the following situations.
1.1 When you contact us via e-mail, telephone, or the online form
When you contact us via e-mail, telephone or the online form we process the data that you provide us. When the contact is made through the online form, the minimum data is your full name, e-mailadress, and phone number.
1.2 When you contact us via social media
When you contact us via social media, for example through our Instagram page (https://www.instagram.com/lynxcalifornia/), the personal data will be processed within the specific platform; therefore we recommend that you contact us via our online form https://www.lynxwines.com/contact.
1.3 When you’re redirected to other websites
When you’re redirected to other websites, we do not process any personal data. Furthermore, we are not liable for how the websites to which the user is redirected processes personal data. For information on how the other websites processes your data, we refer you to the specific website’s privacy policy.
Depending on which cookies you approved when entering www.lynxwines.com, we may however collect data on that you have been redirected (i.e. has clicked on the link that redirects you) to any other websites, from our website. For more information, please see our cookie policy.
2 How do we process the personal data?
As Data Controllers, we must ensure that all processing of personal data complies with this privacy policy and applicable data protection legislation. The processing is lawful on the following grounds in the following situations.
2.1 When you contact us via e-mail, telephone, or the online form
When you contact us via e-mail, telephone or the online form, the processing may differ depending on what information you provide us. We process the data you provide due to our legitimate interest to correspond with you and to handle and carry out your requests and questions in the correspondence. The processing is necessary for these purposes, and we have after careful consideration decided that your interests or fundamental rights which require of protection personal data does not override our legitimate interest to handle the data for said purpose(s).
If your requests and/or questions requires some processing from our part, we will store your personal data for twenty-four (24) months. If we deem that the data should be stored for a longer time, we will contact you and ask if you consent to the prolonged storing. You have the right to receive information on how long the personal data may be stored and on how you can withdraw your consent.
2.2 When you contact us via social media
When you contact us via social media, for example through our Instagram page (https://www.instagram.com/lynxcalifornia/), the personal data will be processed within the specific platform and the processing will be based on your consent. You have the right to withdraw your consent at any time, which is done either through contacting us in the specific social media platform or via hello@lynxwines.com.
2.3 When you’re redirected to another website
When you’re redirected to other websites, we do not process any personal data. Furthermore, we are not liable for how the websites to which the user is redirected processes personal data. For information on how the other websites processes your data, we refer you to the specific website’s privacy policy.
3 How is the personal data stored?
We only store your personal data for as long as we have lawful grounds to do so, for example, in order to fulfil our obligations to you and only for as long as the personal data needs to be saved according to given storage times and/or other statutory purposes. The data will subsequently be deleted or anonymized so that it can no longer be linked to you.
Your personal data is protected through both organizational and technical security measures so that your data is processed securely.
4 Is the personal data transferred to other companies and/or other countries?
If you have not declined to receive marketing material from us, we may share your personal information with other companies within our corporate group (which provides similar products as is marketed via www.lynxwines.com). We process the data due to our legitimate interest to market our brands and the products provided thereunder. The processing is necessary for these purposes, and we have after careful consideration decided that your interests or fundamental rights which require protection of personal data does not override our legitimate interest to handle the data for said purpose(s).
If necessary, we will share your personal data with our sub-contractors, who will process the data in the capacity of Data Processors. The Data Processors will handle your personal data on our behalf and in accordance with our instructions. Our Data Processors helps us with, for example, IT-services.
If we would share your personal data with any Data Processor, it would be done in accordance with this privacy policy. We make sure the Data Processor’s can provide sufficient guarantees regarding the security and confidentiality of the personal data. Furthermore, we enter into data processing agreements with the processors in which the processors warrants that the security and confidentiality of the data will be preserved and undertakes to comply with our security requirements and the requirements and limitations regarding the transfer of data to third countries.
Contacting us via / publishing material on social media does trigger a transfer of that data to third countries (countries outside EU / EEA). Such transfers will be made in accordance with applicable personal data legislation, which includes the GDPR. Do note that the GDPR may not be applicable in third countries, which may entail an increased risk in terms of privacy with regard to, among other things, the possibility for authorities in the third country to gain access to your personal data and for your ability to exercise control over personal data. The transfer is necessary for you to be able to contact us on social media.
If you accept cookies and other similar technologies for marketing and / or analysis, such as the Facebook pixel or Google Analytics, your personal data may be transferred to third countries. The transfer takes place based on the consent you give when you accept the use of cookies. To cancel future transfers to third countries, you can block all cookies via the settings in your browser. More information on how to block cookies can be found on the browser’s help pages. You may also read more about cookies in our cookie policy.
5 What are my rights as a data subject?
Right of access
You have the right to receive a copy of the personal data relating to you that we are processing. A request for such a copy shall be made in writing to hello@lynxwines.com. When we receive said request, we may need additional information from you to ensure an efficient processing of your request and that the copy is provided to the correct person.
Right to rectification
You have the right to obtain from us the rectification of inaccurate personal data concerning you. To exercise the right to rectification, please contact us at hello@lynxwines.com.
Right to erasure
In some situations, you have the right to obtain from us the erasure of some or all personal data concerning you.
To the extent that it is necessary to continue the processing of your personal data, for example to fulfil our legal obligations, we are not obliged to delete your personal data. This means that certain data can be stored until we are no longer obliged to process them. However, we will discontinue our correspondence with you after you wish to be deleted.
Right to restriction of processing
You have the right to request that our processing of your personal data be restricted. Such restriction may be made for several reasons.
- If you dispute that the personal data we process is accurate, you may request that the processing of the data is limited during the time we investigate whether the personal data is indeed inaccurate.
- If you demand that we delete your information, and we are unable to satisfy the request, you may request that the processing of the data is limited. We being unable to satisfy the request might be because we need the data in order to establish, assert or defend legal claims.
- If you have objected to our decision that we have a legitimate interest to execute certain processing, you can request limited processing during the time we investigate whether our legitimate interests outweigh your interests in having the data deleted.
In the event that the processing has been restricted according to any of the situations above, we may only, in addition to the actual storage, process the data to establish, assert or defend legal claims, to protect someone else’s rights or because you have provided us your consent.
Right to object
You have the right to, at any time, object to our processing of your personal data when we have executed that processing after a decision that your interests or fundamental rights which require protection personal data does not override our legitimate interest to handle the data for said processing. A continued processing of your personal data requires that we show compelling legitimate grounds for the processing in question. Otherwise, we may only process the data to establish, exercise or defend legal claims.
Right to data portability
You have the right to request that the personal data that concerns you and that you have provided to us be transferred to another Data Controller. A prerequisite for data portability is that the transfer is technically possible and may be executed automatically.
Right to decline marketing material
You have the right to at any time decline to receive marketing material that we and / or any of the other companies in our corporate group send to you via, for example, text messages or e-mails. To completely decline such material, you may either unsubscribe by following a link in the material or by informing us at hello@lynxwines.com.
Right to lodge a complaint
You have the right to lodge a complaint regarding our processing to the relevant supervisory authority. One such authority is the Swedish ”Integritetsskyddsmyndigheten”, for more information we refer you to www.imy.se.
6 Amendments to the privacy policy
We reserve the right to make changes to this privacy policy at any time. The latest and updated version is always available on our website.
7 Contact information
If you have any questions about the privacy policy or our operations, you may contact us at
Lynx Wines / Ulrika Berg
Wine Team Global AB
Blasieholmsgatan 4A
111 48 Stockholm
Tel: +46 8-406 01 77
E-mail: info@wineteam.se
Updated on: 2021-07-01
